How to keep your mobile customers engaged
Keeping your mobile website’s visitors engaged can be tricky. While your desktop site can afford to feature tons of images, videos and other information, smartphones screens are limited in terms of space & loading speed.
So here are a few tips to keep people coming back to your mobile site week after week:
1. Keep It Simple
2. Consider The Context
3. Design For The Screen
There is no “required” size for fonts and buttons, but there are a few loose guidelines. The default font size should be at least 14px – even if it seems too big – and headlines should be at least 18px.
Example: Basil Gloo understands the restrictions of the mobile canvas – text is easy to read & the design is not cluttered.
4. Brand It
Mobile sites give your business an incredible opportunity to build a brand. Make it professional, include your company logo, color scheme and style to make it instantly recognizable.
Example: Dolce & Gabbana’s branding is always front & center without overshadowing the